The Case Map: Vennlisk, SCS Nov 2026
The Case Map Vennlisk · SCS Nov 2026 to Feb 2027
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    Four steps from here to the SCS exam.

    1Learn the examSCS interactive guideHow the exam works, how marks are earned, and two real Vennlisk questions.Open the guide →
    You are here2Learn the companyVennlisk case mapSee how the pre-seen facts connect, one argument at a time.
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    Vennlisk pre-seen analysis: CIMA SCS, November 2026 and February 2027

    This free case map covers the Vennlisk pre-seen for the CIMA Strategic Case Study, the pre-seen used for the November 2026 and February 2027 exams. The map above links every fact in the 28-page pre-seen to the arguments you can make in the exam. This is Finntutors' independent analysis; the pre-seen itself is published by CIMA.

    The company

    Vennlisk is a listed company that runs inbound call centres for businesses that have outsourced them: it answers their customers' calls for them.

    It was founded in 1994, listed on the Westlandian stock exchange in 2002, and grew through acquisitions as well as organic growth. It employs 5,000 agents in five call centres, all of which it owns. Its currency is the W$ and it reports under IFRS.

    Its rival in the pre-seen is Ringcoll. The pre-seen also covers artificial intelligence and chatbots, the five principal risks, sustainability and the share price.

    Your role in the exam

    You are a senior manager in the finance function. You report directly to the Board and advise on special projects and strategic matters.

    Key numbers: Year to 30 September 2026

    Market
    Seven major providers in Westland, with W$38bn of revenue between them
    Revenue
    W$12,370.0m, up 6.38%
    Margins
    Gross 12.31%, operating 11.73%
    Profit for the year
    W$770.8m, up 24%, but only 6.23% of revenue
    Dividend
    W$509.6m, a 66% payout
    Goodwill
    W$6,274.0m, about 44% of total assets, from growing by acquisition
    Borrowings
    W$5,460.0m, gearing of 39.82%
    Interest cover
    3.32 times, against 10.07 times at Ringcoll
    Beta
    0.48, low systematic risk
    Sustainability
    At least 80% renewable power by 2030

    The 15 arguments the map walks you through

    1. How to read this pre-seen
    2. How an outsourced call centre earns
    3. Five numbers inbound call centres are judged by
    4. AI: help the agent, or replace them?
    5. When the metric fights the customer
    6. A working life on the phones
    7. Vennlisk's bet: better, not cheaper
    8. The executives, and who owns what
    9. Oversight, and what the Board cannot judge
    10. More profitable, but carrying heavy debt
    11. Ringcoll: growing faster, profit falling
    12. Built by acquisition
    13. The market's verdict
    14. Sustainability: who, what, and how measured
    15. The five principal risks
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